0704-883-0675     |      dataprojectng@gmail.com

IMPACT OF POOR CLAIM SETTLEMENT ON THE DEMAND FOR INSURANCE

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: APA
  • Recommended for : Student Researchers
  • NGN 5000

ABSTRACT  

 Claims settlement, which dates as far back as the history of insurance, is the only reason the consumer (insured) buys an insurance product. The fast administration of Claims is therefore not only a legal obligation of an insurance firm, but a strong public relations and marketing strategy. The response to claims has rather been poor in Nigeria and this is of great concern, since a thriving economy depends to a large extent on the guarantees and assurances received from insurance companies.

 This research investigated the trends in the company’s (Corner Stone Insurance PLC) claims settlement system and its effect on the sales and marketing of its insurance products. The objectives of the research was to; (1) Review current literature on marketing vis a vis literature on claims, (2) Determined the meaning of the word “Poor” from company’s point of view. (3) Established the relationship between the poor claims settlement and customer repurchase of insurance, (4) Examined the company’s perception of existing trends of claims settlement system in the company.

 Data collection was conducted by administering questionnaires to both customers and staff of the company. The results obtained from the data collection were cross tabulated and subjected to descriptive analysis. The results obtained established the fact that prompt and satisfactory claims payment had positive effects on the sales and marketing of insurance products and vice versa.




FIND OTHER RELATED TOPICS


Related Project Materials

THE IMPACT OF PHYSICAL DISTRIBUTION CHANNELS IN MARKETING OF AGRICULTURAL PRODUCE: A CASE STUDY OF PERISHABLE AGRICULTURAL PRODUCE IN BOKI L.G.A OF CROSS RIVER STATE

ABSTRACT

Physical distribution channels has created a created a great impact by bridging the gap between the producers and the final cons...

Read more
An Examination of the Effectiveness of Environmental Policies in Reducing Pollution in Kogi State

Background of the Study
Environmental pollution remains a critical issue in Nigeria, with Kogi State being no exception. As...

Read more
MOLECULAR AND PATHOLOGICAL DIFFERENTIATION OF COLLETOTRICHUM TRUNCATUM FROM SCENTLESS CHAMOMILE AND LEGUME CROPS

ABSTRACT

The fungus Colletotrichum truncatum is a potential biocontrol agent (BA) against the noxious weed scentless chamomile (Metricari...

Read more
The impact of mentorship programs on nursing students' academic performance in Lagos University Teaching Hospital

Background of the Study
Mentorship in nursing education involves a professional relationship where experie...

Read more
THE EFFECT OF JOB DESIGN ON SECRETARIES PERFORMANCE (A CASE STUDY OF ETHIOPE WEST LOCAL GOVERNMENT COUNCIL)  

ABSTRACT

This study was carried out to examine the effect of job design on secretaries performance a case study of Ethio...

Read more
The Effect of Antibiotic Resistance on the Treatment of Bacterial Infections in Yobe State

Background of the Study

Antibiotic resistance (ABR) is an increasingly serious global health threat, particularly in low-resource setting...

Read more
Digital Media and Its Role in Preserving Historical Artifacts in Bauchi State

Chapter One: Introduction

1.1 Background of the Study

The Impact of Auditing Standards on Budget Execution in Gashua Local Government Area

Background of the Study

Auditing standards serve as the benchmarks for conducting thorough audits, ensuring that financi...

Read more
AN EVALUATION OF PERFORMANCE OF SENIOR SECONDARY SCHOOL STUDENTS IN GEOGRAPHY IN SOME SELECTED SECONDARY SCHOOLS

Background To The Study

In the present age of science and technology, secondary school is viewed as a c...

Read more
An Examination of the Role of Indigenous Foods in Improving Nutritional Outcomes in Gombe State

Background of the Study

Indigenous foods, which include locally grown crops and traditional recipes, pl...

Read more
Share this page with your friends




whatsapp